Would you build yourself before building your startup?
What if we told you, this is the incubator of Steve Jobs, the man behind world’s best tech hub, Apple!
No, Steve Jobs did not become a monk in India but he was definitely on a quest. His journey laid the foundation for the man he became later.
What triggered his transformation?
It seems cartoonist Marc Johns knows the process
So, this self-quest is important. What’s there in it? Let’s find out-
Getting yourself naked:
There is no other way around.
From the day one, your startup journey will be an adrenaline rush! Your skills will be tested, you will find the old rulebook obsolete.
But, more than anything, your emotion will be tossed up. Everyday, even after making the product, acquiring the users, grabbing the IPO.
You may even need to apologize to everyone-
How can you be so strong and so courageous ala Mark Zuckerberg?
Mental strength does not come out of the blue. It requires-
- Years’ of cautious practice,
- A strong grip on your awareness
- Firm belief on your operation.
Don’t worry, we will not fatigue you with something high-intense spiritual talk but what if you know your flaws and have the strength to accept it before everyone.
The goal is to resolve yourself before resolving the product, business, audience-acquisition riddle and tons of other challenges…
Kick off your process with the most difficult yet most essential question-
What’s your WHY:
You could have been a teacher, plumber, sportsman, doctor or anything.
Why do you want to launch a startup?
Steve Jobs wanted to build and give computer for all of us. With this “why”, he did not even flinch once to challenge IBM, lock horns with the Microsoft and usher in new innovation.
Finding why is important. This is your elixir and power.
Without your why, there are higher possibilities, you will always be in haywire and going nowhere.
Tomorrow some kid will come with new innovation and throw away you at the corner or the juggernaut of another industry will bulldoze you with their enormous capital.
How can you survive if you don’t know why are you doing this?
How to you find your Why?
We wish, we could have a template to share you with. But, you can ask yourself, talk to yourself and find out.
Can you do it? Instead of bulldozing with “mindfulness” hacks, we will leave you with Steve’s own experiences-
“If you just sit and observe, you will see how restless your mind is. If you try to calm it, it only makes it worse, but over time it does calm, and when it does, there’s room to hear more subtle things — that’s when your intuition starts to blossom and you start to see things more clearly and be in the present more. Your mind just slows down, and you see a tremendous expanse in the moment. You see so much more than you could see before.”
What are the dividends?
At hindsight, all of these look irrelevant to your business. But, there is a higher dividend attached, only once you understand the price.
When you find you and your original voice, your product concept, business ideologies are bound to get inspired by them.
- Steve Jobs celebrated the decluttered, minimalist and simple culture and gave birth to Apple’s ZEN products.
- Jason Fried & Co. are relentlessly championing the calm concept from last decade, not through only blogs and books but weaving it in their products too. While his competitors are going berserk with loads of features and chasing disruption, the Basecamp guys are keeping the project management tool simple and usable.
So, when Steve and Jason are selling their products to us, they are buying our belief, onboarding us with their philosophies instead of mere seducing with awesome features.
Can your product kick off such movement or create a well-knitted community?
Let’s take a step back and think!
What’s your core belief? Are you willing to find them? How will you find it? What will you do once you discover them?